Giovanni Moujaes is a first-generation Italian-Lebanese American journalist and news innovator. He is currently leads product at inewsource in San Diego.

Born and raised in San Diego, Giovanni has worked at news organizations up and down the coast of California including The San Diego Union-Tribune and Lookout Santa Cruz. At Lookout, he served as director of audience growth, developing engagement and product strategies that grew the local news start-up's reach among diverse and emerging local news audiences in Santa Cruz.

Prior to joining Lookout, Giovanni spent nearly five years at KTLA 5 News in Los Angeles, where he led efforts on the station’s YouTube and Instagram accounts – the latter of which became one of the five largest local news followings on the platform. In 2017, Giovanni won an OJA for his work as lead producer/editor on the 360 documentary series “Turning Tides: The Story of the Salton Sea'' with USC Annenberg’s JOVRNALISM group in partnership with The Desert Sun.

Giovanni earned a bachelor’s in broadcast and digital journalism from the University of Southern California. He was one of two students in his class to receive the Outstanding Broadcast and Digital Journalism Scholar distinction and now serves on the Alumni Advisory Board at the Annenberg School for Communication and Journalism.

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Resume

Product Manager — inewsource, San Diego

Oct. 2022 - PRESENT

  • Manage, develop and test product strategies that improve user experience across desktop and mobile platforms. Steward strategic partnerships with Newspack and other local media groups.

  • Launched inewsource’s app, led a site refresh and built dozens of custom story presentations. Shipped more than a dozen external tools and features with third parties that target accessibility, audience engagement and overall site UX, contributing to a 86% decrease in bounce rates and 30% increase in average engagement time.

Director of Audience Growth — Lookout Santa Cruz, Santa Cruz

Dec. 2021 - Oct. 2022

  • Developed engagement, integration and content strategies that helped grow Lookout's reach by 60% among diverse and emerging local news audiences in Santa Cruz and the greater Bay Area.

  • Collaborated with all newsroom and business groups, as well as external partners.

  • Launched and managed a dozen newsletters, texting channels and story enterprises.

Emerging Platforms Video Producer/Platform Manager — KTLA 5 News, Los Angeles

June 2017 - Nov. 2021 (4.5 years)

  • Led social media video strategy for KTLA 5 News’ digital properties.

  • Revamped KTLA's Instagram strategy, raising the engagement rate from No. 3 to No. 1 in the L.A. market.

  • Executed station’s YouTube news strategy — 220% subscriber increase in one year.

  • Managed KTLA's first 360 video program, including an ongoing series called “L.A.’s Very Own.”

360 Video Reporter, Producer — JOVRNALISM, Los Angeles

Jan. - June 2017 (as college senior)

  • Led production for the OJA-winning documentary series, "Turning Tides: The Story of the Salton Sea."

Dateline and KNBC Investigative Intern/Researcher — NBC News, Los Angeles

Sept. - Dec. 2015; May - Dec. 2016

  • Worked on the production of weekly news magazine programming by researching material, finding and booking interviews, logging footage, creating shot lists, scouting locations, and coordinating with other NBC departments.

  • Compiled contact/location database of over 200 elected officials in Southern California, including Los Angeles, Orange, San Bernardino, Riverside and Ventura counties.

Multimedia Journalist, U-T TV — The San Diego Union-Tribune, San Diego

June 2012 - July 2013

  • One of the first 25 journalists – and youngest – hired for UT’s integrated television station, U-T TV.